Our Services
For more information about any of these services, contact us at (612)
326-3610 or at
cumaster@cuonline.com.
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Artwork for Sale
Imagine if a store required you to read their sales list before
allowing you to enter. Even if it only took 15 seconds, would you visit
that store again?
If your Web site's home page contains too many graphics, you're
basically doing the same thing to your members. Graphics generally
load much more slowly than text. A sharp-looking Web site may be fun to
look at, but if it takes 30 seconds for your members to download the page,
they're probably not going to visit your site very often, despite the
other benefits.
Creating attractive graphics that can be downloaded quickly is difficult. Just because a photograph looks great on the
cover of your printed brochure doesn't mean it will enhance your Web
site. Creating attractive graphics that effectively promote your
services is a double bonus. We can do it!
A banner ad is a promotional graphic that appears at the top of a web page, announcing some special credit union event.
They are very effective as marketing tools. They liven up a page and, if rotated through on a regular
basis, they're ample evidence that your site is a vibrant, active resource for members.
Where are the best places to position banner ads on your web site? The two key factors are visibility and relevancy. The two
most visited pages on any credit union site are (1) the home page and (2) the sign-on page for your home banking product. You
should also consider placing banner ads on other less visited pages if they're relevant. For example, if you have a special Car
Sale this month, you may want to promote it on your Car Services page.
We have a few sample banner advertisements
online. The purpose of these examples is to show how easily we can create an attractive and effective banner ad. If you're
interested in getting a banner ad on your web site, contact Karen at cumaster@cuonline.com. Note that placement
options will vary depending on your web vendors.
A banner ad is not always a good addition to every your Web site. If
your page is already brimming with color and download speeds are a
concern, we'll discuss this with you frankly, rather than selling you a
glitzy gimmick you don't need. Expect honest, reliable advice from us!
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Calculators for Sale
"Should I be refinancing right now? Is that 0% APR offer at the car
dealership in my best interests? Am I saving enough for my retirement and
two college educations?"
One of the most effective ways to help your members make sound
financial decisions is to provide them with online calculators.
Choose from the following options:
We charge $150
per calculator; this includes the creation of the page that contains the
calculator with the text and formatting of your choice.
Are you interested in adding more calculators to your Web site? Contact
Karen at cumaster@cuonline.com,
and let's discuss your options!
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Web Site Analysis
New browser standards, P3P formats, 508 government regulations... the criteria that makes a Web site
"good" are changing constantly. Is your Web site meeting your
members' current needs? Even if your site is only two years old, this is
an important question to be asking.
For example, if your Web site was designed for viewing on a monitor
with an 640x480 pixel resolution, it's obsolete. Major computer
manufacturers have been delivering monitors set at 1024x768 for over a
year now and yes, it is VERY annoying to scroll down a Web page that
occupies barely half your available screen space.
Consider performing a "CU*ONLINE Site Analysis" once a year.
We'll review the contents of your site and point out any concerns. Not
only will we talk about new trends, we'll also check your site logs to
analyze your web traffic and its implications for online marketing.
To set up your CU*ONLINE Site Analysis, contact us at (612) 326-3612 or at
cumaster@cuonline.com. Let's make it
an annual date!
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PAR3/I.T. Consulting Resources
CU*Online is a division of PAR3 Information Technology (PAR3/I.T.). PAR3 offers a broad range of services to credit unions in the Midwest,
including technical expertise in online report generation, data processing
vendor selection, and on-site computer maintenance.
We specialize in providing technical consulting to small to mid-size
Credit Unions in the upper Midwest.
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